Writing for Visual Media

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Author: Anthony Friedmann

ISBN-10: 0240812352

ISBN-13: 9780240812359

Category: Graphic Design - General & Miscellaneous

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Learn how to craft compelling scripts for visual media!

DEFINING THE PROBLEM; Describing One Medium Through Another; Describing Sight and Sound; The Stages of Script Development; A Seven-Step Method for Developing a Creative Concept; SOLVING COMMUNICATION PROBLEMS WITH VISUAL MEDIA; Ads and PSAs: Copywriting for Visual Media; Corporate Communications; Training, Instruction, and Education; Documentary and Nonfiction Narratives; ENTERTAINING WITH VISUAL MEDIA; Dramatic Structure and Form; Techniques for Long-Form Scripts; Writing Techniques for Adaptation; Television Series, Sitcoms, and Soaps; WRITING FOR NONLINEAR AND INTERACTIVE MEDIA; Writing and Interactive Design; Writing for Interactive Communications; Writing for Interactive Entertainment; ANTICIPATING PROFESSIONAL ISSUES; You Can Get Paid to Do This; Appendix: Script Formats