Swim against the Current: Even a Dead Fish Can Go With the Flow
America’s most irascible and hilarious curmudgeon turns a kind and benevolent eye toward brave, hardy, and hardworking souls around the country who have found ways to break free from corporate tentacles; redefine success in business, politics, and life in general; and blaze new pathways toward a richer and happier way of life, from the farmers’ cooperative that said “NO!” to Wal-Mart and thrived to the economists who got into the coffee business by accident and turned the entire industry on...
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America’s most irascible and hilarious curmudgeon turns a kind and benevolent eye toward brave, hardy, and hardworking souls around the country who have found ways to break free from corporate tentacles; redefine success in business, politics, and life in general; and blaze new pathways toward a richer and happier way of life, from the farmers’ cooperative that said “NO!” to Wal-Mart and thrived to the economists who got into the coffee business by accident and turned the entire industry on its ear.
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Acknowledgments xiIntroduction 1Business 5Business without Greed 7Fair Trade 14Cooperation Works 19Socially Responsible 29Putting Workers in Charge 42The Good (Business) Life 51Banking on Change 58Connections for Part One 66Politics 73Shape Up, America! 75Run for It! 83Clean Elections 92Democracy School 105Build It! 111Granny Power 122The Politics of Fun 127Connections for Part Two 134Life 139Take Charge! 141How We Live 151A Mass Movement Arises 158Flowers in the Field 164The Conscience of an Evangelical 176Connections for Part Three 188Final Thoughts 193DeMarco's Reading List 197Index 201
\ From the Publisher"We all need some inspiration from time to time to remind us of what we’re fighting for, not just against. Hightower and DeMarco provide it in these pages, thank our lucky stars..." (DailyKos.com, April 6, 2008)\ \
