Taking its cue from the greater visibility of men's studies in the last decade, this comprehensive volume focuses on the various ways that mass media do not so much "reflect" masculinity in society as "teach" it by creating or reinforcing its own idealized images. Encompassing a wide-spectrum of research particularly from the last twenty years, this book shows the range of masculine identities. While these publications normally deal with one specific medium, the present study considers four...
Taking its cue from the greater visibility of men's studies in the last decade, this comprehensive volume focuses on the various ways that mass media do not so much "reflect" masculinity in society as "teach" it by creating or reinforcing its own idealized images. Encompassing a wide-spectrum of research particularly from the last twenty years, this book shows the range of masculine identities. While these publications normally deal with one specific medium, the present study considers four distinct mediums of mass media: movies, television, advertising, and sports coverage.
AcknowledgementsIntroductionPt. AThe Wider Questions: Men/Masculinity/Representation11Masculinity32Men's studies and the 'men's movement'173Representation and spectatorship23Pt. BRepresentation in Specific Media354Masculinity in movies375Masculinity on television656Masculinity in advertising877Masculinity in mediated sport101In conclusion115Bibliography117Index125