Moving Experiences: Understanding Television's Influences and Effects
"David Gauntlett’s analysis of media effects research is still timely, impressively thorough, and yet a pleasure to read. Published in this edition with excellent new material about his creative new alternatives to traditional ‘effects’ studies, this book is a must-have package for media students." —Annette Hill, Professor of Media Studies, University of Westminster\ Television, movies, and the media have been blamed for every kind of social problem and antisocial act, and countless studies...
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A newly revised and expanded edition of the classic critique of media effects studies.
1Introduction12The question of effects, and the effect of wrong questions133Screen media and violence234Other feared effects of screen media495Prosocial effects of screen media556Campaigns and advertising817Towards an understanding of influences? : other directions in effects research1158The context : media panic versus media content1259Conclusion of the research review13710Ten things wrong with the media 'effects' model14311Beyond 'effects' : new creative visual methods in media audience research15312New creative visual research in action169
