Guinness: The 250 Year Quest for the Perfect Pint
A perfectly poured history of the world's greatest beer.\ "Joseph Conrad was wrong. The real journey into the Heart of Darkness is recounted within the pages of Bill Yenne's fine book. Guinness (the beer) is a touchstone for brewers and beer lovers the world over. Guinness (the book) gives beer enthusiasts all the information and education necessary to take beer culture out of the clutches of light lagers and back into the dark ages. Cheers!"\ —Sam Calagione, owner, Dogfish Head Craft Brewery...
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A perfectly poured history of the world's greatest beer. "Joseph Conrad was wrong. The real journey into the Heart of Darkness is recounted within the pages of Bill Yenne's fine book. Guinness (the beer) is a touchstone for brewers and beer lovers the world over. Guinness (the book) gives beer enthusiasts all the information and education necessary to take beer culture out of the clutches of light lagers and back into the dark ages. Cheers!" -Sam Calagione, owner, Dogfish Head Craft Brewery and author of Brewing Up a Business, Extreme Brewing, and Beer or Wine? "Marvelous! As Bill Yenne embarks on his epic quest for the perfect pint, he takes us along on a magical tour into the depths of all things Guinness. Interweaving the tales of the world's greatest beer and the nation that spawned it, Yenne introduces us to a cast of characters worthy of a dozen novels, a brewery literally dripping with history, and-of course-the one-and-only way to properly pour a pint. You can taste the stout porter on every page." -Dan Roam, author of The Back of the Napkin: Solving Problems and Selling Ideas with Pictures
Notes on Measurements and Terminology viiAcknowledgments viiiPrologue: The World's Greatest Beer ixIntroduction: What Is Guinness Stout? xiiiOrigins 1Arthur Guinness, Brewer 11A Family Business 25Generations and Dynasties 35Bottlers and the Export Trade 43Building Sales While Building Rails 49A Public Company 55The Guinness World Travellers 65To the Ends of the Earth, and Manchester, Too 75War at Home and Abroad 81Trouble, Triumph, and the Toucan 87Brewed in Britain and America, Too 103World War II 111The Postwar Years 119Great Men and Great Ideas 129A Family Business at Two Hundred 137Nitrogenation, the Really Great Idea 145A Lager Called Harp 151Into Africa, Malaysia, and Beyond 155Diversification and Expansion 165The Watershed Decade 171A Widget in the Pint 187A Growing Company and the Perfect Pint 193Guinnessin the Twenty-First Century 205Inside the Gate with the Master Brewer 215Epilogue: The World's Greatest Beer 225Generations of the Guinness Family in the Leadership of the Family Business 229Guinness Head Brewers 233Bibliography 237About the Author 239Index 241
